Why do we exist?
Working as marketers in the hi-tech and SaaS industries we realized that there are not enough ethical ways of increasing search visibility through high-quality backlinks. A lot of techniques offered today either imply buying backlinks or using shady schemes.
We exist to give socially responsible SaaS businesses a way to stand out through ethical SEO.
We at Ethical earn links through building relationships instead of buying them.
Our core values
Ethical link building
We earn links through building relationships instead of buying them.
High DR, thematic, and niche relevant links
We focus only on high DR websites that are relevant to Your thematic.
Understanding of the full marketing mix
Working as marketers we realized that SaaS businesses are lacking ethical ways of increasing search ranking with backlinks.
Social responsibility
We only work with socially responsible companies, meaning we do not support gambling, loans or other shady industries.
Meet the founding team
Konstantin Sadekov
CEO and Co founder
Konstantin has acquired an MBA in the United States and worked in B2B Sales and Marketing roles for over 12 years.
A comprehensive experience as a CMO in hi-tech SaaS businesses, focusing on content and SEO tactics, and understanding the business fundamentals and marketing mix is the value Konstantin provides to his partners.
Ralf Llanasas
Head of SEO and Co founder
Ralf works as an SEO consultant and link-building specialist for 8 years. Graduating in Information technology and having a strong technical knowledge and SEO working experience with such companies as Adobe, Biteable, and Milanote confirms his expertise.
Does your business share the same values?
Our process
01
Send us a request naming your biggest competitors
Send us a request and we will schedule a meeting to go through the potential project.
02
Agree on project goals and get the proposal
As soon as we agree on the scope of the project and timelines we can start working.
03
Onboarding and content assessment
We set up onboarding with our project manager. Before that, we send a questionnaire with a set of questions, assess your content quality and plan our strategy.
04
Send us a request naming your biggest competitors
Send us a request and we will schedule a meeting to go through the potential project.
05
Send us a request naming your biggest competitors
Send us a request and we will schedule a meeting to go through the potential project.
06
Outreach phase with highly targeted personalized emails
We set up an outreach campaign using our methodology that helps to increase open and response rates. We personalize emails and build relationships first.
07
Monthly reporting and retrospective audits
We provide monthly reports and conduct retrospective audits of the projects to make campaigns more efficient and make you more confident in what we do together.
08
Link status tracking
We track the status of the links, and in case something is deleted, we are ready to substitute that with another backlink.
01
Send us a request naming your biggest competitors
Send us a request and we will schedule a meeting to go through the potential project.
02
Agree on project goals and get the proposal
As soon as we agree on the scope of the project and timelines we can start working.
03
Onboarding and content assessment
We set up onboarding with our project manager. Before that, we send a questionnaire with a set of questions, assess your content quality and plan our strategy.
04
Email and persona setup
Setting the persona we will be using for the campaign. We set up a corporate email to match your brand in this step. We pay attention to SFP, DKIM, and email warm-up as this is core for the campaign’s success. Otherwise, emails will go to spam
05
Outreach prospect list preparation and manual quality assessment
Based on the topic, we create a list of potential places for cooperation. We manually filter them using DR requirements and Trust/Flow citation ratio, which shows the website’s authority.
06
Outreach phase with highly targeted personalized emails
We set up an outreach campaign using our methodology that helps to increase open and response rates. We personalize emails and build relationships first.
07
Monthly reporting and retrospective audits
We provide monthly reports and conduct retrospective audits of the projects to make campaigns more efficient and make you more confident in what we do together.
08
Link status tracking
We track the status of the links, and in case something is deleted, we are ready to substitute that with another backlink.
Our quality assurance
- Relevant Placements Only
- Sites with real traffic 1000+ organic traffic/month
- In-content backlinks from high authority sites (NO PBN, author bio links, NO BS)
- We track DR and Trust Flow/Citation ratio
Send us a request naming your competitors and get a free Gap Analysis
