Had the pleasure of speaking at the Latvia SEO Meetup organized by Aigars Cepītis and Magebit - experts in eCommerce!
I shared a talk on “Link Building for a Post-AI SERP”, where we explored:
✅ How PageRank evolved from academic citation theory
✅ White-hat link-building strategies that still work in 2025:
🎯 Key takeaway:
It's not about chasing links anymore. It’s about earning visibility through credibility, relationships, and content worth citing — by humans and AI.
Thanks to everyone who joined the discussion!
Let’s build the web the right way.