Answer Engine Optimization Services

You're missing pipeline from AI search!

Traditional SEO focuses on rankings. But rankings don't matter if they don't drive pipeline. AI search is different. If your brand is cited in AI answers, you get real pipeline.  

If you don’t act now:

You miss $1-3M in pipeline from AI search
Your competitors capture pipeline you should be getting
You can't justify the SEO budget to leadership
Your CAC goes up as traditional search volume declines

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Answer engine optimization services built for CMOs who need to prove ROI

Get your AEO audit and strategy in one call. €500 value. Yours for free.

While SEO most agencies are still talking about traditional SEO, we're already helping brands dominate AI search. We've optimized 100+ SaaS companies for LLMs. We know what works.

We show you the exact pipeline impact by forecasting based on your specific keywords, competitors, and business model

AI visibility audit

How much pipeline are you missing from AI search? We audit your current AI visibility and calculate the lost pipeline.

Pipeline opportunity analysis

How many leads and revenue will AEO generate in 90 days? We forecast based on your keywords, competitors, and business model.

LLM optimization strategy

Content, schema, entity mapping, and more. Optimized for pipeline, not just rankings.

Board-readBoard-ready reportsy reports

Metrics you can present to leadership, including ROI projections, CAC changes, and pipeline growth forecasts.

This is for leaders who understand the AI shift

This is a perfect fit for you if:

You're a B2B SaaS founder or CMO
You have $1M+ ARR (or Series A+ funding)
You understand that AI search is different from Google SERP
You want to be ahead of competitors, not playing catch-up
You care about technical depth, not just surface-level tactics

This may not be a fit for you, if:

You're not serious about AI optimization
Your ARR is under $1M (we focus on growth-stage companies)
You're looking for quick SEO tricks (AEO requires strategic thinking)
You're an affiliate site with no unique expertise

Why SaaS companies trust us for AEO optimization

We understand entity architecture

We know how LLMs parse entity relationships
We optimize schema markup for AI comprehension
We structure your content so AI systems understand your value

We deliver transparent results

We track every citation, ranking, and lead
We share monthly dashboards, which show forecast vs. actual
We stay clear of black hat SEO tricks

We guarantee results

We avoid PBNs, rented links, and spam
We obtain high-authority links from relevant sources only
We offer permanent link replacement if one drops

Hear from our clients

Hrvoje, Senior Marketing Manager at Younium, shares how Ethical SEO's listicle blog strategy is bringing them real leads through AI searches. When your SEO works in ChatGPT, you know you're working with the right agency.

Ethical have proven to be a trustworthy and transparent SEO partner. Something that is very hard to find in that field. I can be confident that they are doing quality work while I focus on other tasks.

Case study

Ethical SEO has acquired quality backlinks, meeting valuable KPIs regarding traffic, domain authority, and online visibility. The team has delivered on time and met quality requirements, so the client's investment has increased.

The cooperation was cut short due to outside factors. However, Ethical SEO delivered links that were satisfactory to the client. Although the team was new in the industry, their processes were in place and everything was communicated clearly.

Clutch

reviews

Frequently Asked Questions

How does this differ from a traditional SEO audit?

While a traditional SEO audit tells you what's not working, an AEO audit tells you what you need to fix and how it affects your pipeline. In addition to providing guidance on improving Google rankings, we also offer tips on improving AI visibility, including ChatGPT, Gemini, and Perplexity. Our audits will provide you with estimates of the projected pipeline impact, rather than solely the number of visitors.

What are the most important technical elements for AEO?

The most important elements are:
(1) Indexing optimization (ensuring your high-value content can be crawled),
(2) Rendering (While generating your files using JavaScript, use a pre-renderer for visibility to both the crawler and LLMs.),
(3) Identifying what the entity structures (i.e., not identifying your company and products) are,
(4) Content clarity (writing for both humans and AI), and
(5) using Schema Markup for structured data in order for Artificial Intelligence (AI) to easily extract the key pieces of information.

What if I am not ready to engage an agency?

The AEO strategy is available for you to use regardless of whether or not you want to engage us. You are under no obligation to hire us; we simply provide you with a map and let you decide when and whether you would like to use our services.

When will I see pipeline results from AEO?

You can expect to see quick wins within 2 to 4 weeks and full pipeline impact within 90 days of implementation. You won't have to wait 12 months to see results.

What is the difference between AEO and traditional SEO?

Traditional SEO focuses on optimizing for keywords through links, while AEO focuses on optimizing entity clarity, content readability, and schema-structured data. You need both types of optimization; however, since most agencies provide only traditional SEO services, we provide both services with a heavy emphasis on generating pipelines.

What can I expect from a pipeline from AEO?

What you see for a pipeline from AEO will depend upon your specific keywords, competition, and business model; we'll provide forecasts based upon where you are. Most clients see between $1 million and $3 million in pipeline for year one; we provide the math to support this.

Become an AI-cited source with the right answer engine optimization agency